I’m guest-blogging again for the upcoming 2019 edition of the Media Insights & Engagement Conference. My first post deals with legacy media giants finally jumping into the deep end of the OTT/SVOD pool in 2019.
“The last year of the Twenty-Teens will finally see the emergence of the legacy media’s competitors to Netflix. Coming out in 2019, they will be ready to do battle in the early Twenty-Twenties for America’s audience. Whether this will be a come-from-behind victory, or just rearranging the deckchairs on the Titanic, should be clear relatively quickly.”
Read the rest of the post here.
Attend the MIE conference, January 29-31 in Los Angeles to hear industry thought leaders on this topic and many others. Details for the conference can be found here.
David Tice is the principal of TiceVision LLC, a media research consultancy.
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